It is our view that professional Bid Management does
not start and end with writing the proposal. It encompasses the
whole selling phase from prospect identification to project
implementation. We use a structured yet flexible approach to the
tasks associated with winning. You may already have people managing
some of these tasks but we believe the individual and sometimes
concurrent requirements and deliverables of a Bid Manager encompass
the following:
1. Strategic Selling
Document objectives & strategy
Customer requirements definition
Bluesheet processContact plan
Thumbnail sketch of solution
Procurement timescales & mechanisms
Statement of current issues
Preparation of initial management review for go/no go decision |
2. Qualification
Document solution overview & draft win strategy
Third party assessment & commitment
Initial bid plan
Draft project plan
Draft costing
Quantitative risk analysis
Draft business plan approval
Formal management review to resource bid
Setting Bid Managers T.O.R |
3. Pre-Sale Support
Technical discussions with customer
Refine requirements & influence the RFP
Presentation of draft project plan
Definition of competition & performance of SWOT analysis
and costing |
4. Management Presentations
Reference site visits
Demonstration of existing solution components
Design and build of mock up modules for demonstrations
Third party presentations |
5. Technical Design Authority
Project life cycle definition
Define specification for all elements including support
Define third party requirements
Define technical review mechanisms
Define components of Quality Plan |
6. Sub-Contractor Evaluation
Vendor appraisal
Commercial assessment
Capacity and commitment
Define strategic benefits of sub-contractor relationship |
7. Bid Phase Management
Repeat of whole qualification phase against the RFP
Re-qualify the bid and gain management approval to proceed
Produce Bid Directive
Monitor and manage the Bid Plan
Produce final solution
Put all back to back contracts in place
Manage production of draft and final proposals
Monitor and manage the Quality Plan
Produce final offer costing
Assist the account team in offer pricing
Prepare updated risk assessment and management plan
Gain management approval for business and negotiate limits |
8. Customer Negotiation
Expectations management
Set limits of negotiation
Review cost and risk for every change request
Ensure baseline and contract are consistent |
9. Project Handover
Prepare project control office and library
Review contract, project plan, risk and P&L with project
manager
Gain project manager's formal acceptance of handover
Assist project manager in setting up project structure
Attend initial customer and sub-contractor project reviews |
10. Commercial Sub-Contractor
Management
Re-assess requirements specification
Define the reporting structure
Define the change control process
Review all against baseline
Set audit terms of reference
Define termination criteria |
11. Customer Acceptance Testing
and Handover
Define acceptance plan
Define and agree acceptance criteria
Define expected results
Define a formal handover procedure
Define procedure for any outstanding updates or changes |
12. Implementation Management
Ensure customer acceptance of project plan and milestones
Manage change control board
Ensure contract is updated to reflect baseline
Manage the customer interface |
13. Training
Re-assess contractual obligations.
Liaise through steering committee for training plan acceptance.
Ensure all documentation and systems are at correct release/issue.
Obtain formal acceptance of training and documentation. |
NB:
Procurement Management encompasses many of these tasks
and deliverables. It can be seen as "the other side
of the fence". |